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Deeper Business

Deeper Business

Jessica Lackey | Harvard MBA turned Small Business Strategist


Build your business - and your business-building intuition with foundational frameworks and practical application.

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Posts
Jul 12

The 4 Ps of a long-term Advisor business

Read in Browser Last newsletter, we dove into variations on the Craftsman business model. In this one, we’ll look at flavors of the Advisor model, specifically Sprinters vs. Sustainers. (New to this work? Read about the original 2 types of business models, delivery-based and creator-based). In the Advisor model, you’re guiding clients toward a transformation rather than doing the work yourself. Think strategy, coaching, consulting, and other done-with-you services. Because delivery is lighter...

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Jul 05

Intensives vs. Retainers: The two hottest business models for delivery-based businesses

Jun 28

The five foundations every expert business needs

Jun 21

When my brain feels like it's been stuffed with cotton balls

Jun 14

What most "how to scale" advice gets wrong

Jun 07

How to try again

May 31

"But revenue was fine just a year ago..."

May 24

When "just passing by" is actually a key strategy

May 17

The canine-inspired strategy I used to meet new people

May 10

What's the easy move?

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