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Deeper Business

Deeper Business

Jessica Lackey | Harvard MBA turned Small Business Strategist


Build your business - and your business-building intuition with foundational frameworks and practical application.

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Posts
Jun 14

What most "how to scale" advice gets wrong

Read in Browser I used to get really annoyed by the “Entrepreneurial Casino” content. “The secret strategy the top 1% of entrepreneurs don’t want you to know!” “You don’t need more clients, you need THIS system.” I learned to spot it and eventually tune it out. (I hated it so much I wrote an entire book about what to do differently.) But over the last year, I’ve found myself instead wanting to scream at the growth and scaling advice being handed to experts—even from experts I trust. Not...

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Jun 07

How to try again

May 31

"But revenue was fine just a year ago..."

May 24

When "just passing by" is actually a key strategy

May 17

The canine-inspired strategy I used to meet new people

May 10

What's the easy move?

May 03

Most people don’t make direct invitations

Apr 26

"I don't know where I heard about you"

Apr 19

Behind the scenes of how I turn marketing activity into sales

Apr 12

Sequence over deadlines

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