Read in Browser It's Leaving the Casino's book birthday! Get 50% off through today, October 11 with code BIRTHDAY50 (applies to US shipping or digital orders) Already own a copy? Can you leave me a review? Buy Your Copy Read the full piece on the website. Today's newsletter is Part 1. What Fraction are you? “I’m a Fractional CMO.” Okay. Which fraction? Calling yourself a fractional executive is super popular right now. And, in my opinion, incredibly challenging as a positioning tool. Lex...